Borussia Dortmund take aim at influencers in bid to protect ‘stadium experience’

Borussia Dortmund have launched a campaign targeting influencer behaviour inside their stadium after a survey of 1,000 match-going fans revealed widespread frustration with selfie-taking and social media use in the stands. The German club said the findings highlighted concerns about the impact of such behaviour on the traditional matchday atmosphere. Dortmund are now taking steps to protect what they describe as the 'stadium experience' for regular supporters.