Droga5 ANZ Creates ASB Campaign With Athletics NZ

ASB Bank has launched a campaign called 'Here for First Steps to World Bests', created by Droga5 ANZ (part of Accenture Song), to mark new partnerships with the New Zealand Team and Athletics New Zealand. The campaign aims to help 100,000 New Zealand children access sport through Athletics New Zealand's 'Run Jump Throw' and 'Get Set Go' grassroots programmes. It connects youth participation with elite athletic performance, supporting athletes on the road to major international competition.