Fifa’s failure to agree World Cup TV deals in China and India a headache for Infantino

With the 2026 FIFA World Cup just one month away, no broadcasting deals have been reached with China or India, meaning fans in countries totalling 2.7 billion residents may be unable to watch all 104 games. FIFA had reportedly offered broadcast rights to both nations — asking approximately $100 million from India and between $250–$300 million from China — covering both the 2026 and next tournaments. Despite asking prices falling steadily, no agreements have been finalised, posing a significant commercial and reputational problem for FIFA president Gianni Infantino.