NBA superstar Steph Curry signs Li-Ning deal in a major win for Chinese shoe giant

NBA star Stephen Curry announced on Monday that he has signed a partnership deal with Chinese sportswear giant Li-Ning for his signature shoe brand, ending his period of sneaker free agency. The move represents a significant win for Li-Ning as it secures one of basketball's biggest names. Curry had previously had a long-running deal with Under Armour before becoming a free agent in the sneaker market.