NHL, FC Bayern Munich announce partnership to grow hockey in Germany

The NHL and FC Bayern Munich announced a first-of-its-kind multiyear strategic partnership on August 20, 2026, aimed at growing hockey in Germany and expanding FC Bayern's presence in North America. The partnership was unveiled at FC Bayern's Säbener Straße training facility in Munich, with German NHL stars Leon Draisaitl and JJ Peterka, along with FC Bayern's Alphonso Davies in attendance. The collaboration will focus on cross-sport fan engagement, youth outreach, community initiatives, and original content development as part of the NHL's long-term international growth strategy.