What it's like to attend a golf media day

Golfshake Ambassador Matt Holbrook attended a PR media day at Stoke Park, where OGIO showcased its new range of golf bags, and he describes what such events involve. In his weekly column, Holbrook also touches on the controversy surrounding Ryder Cup ticket prices, which are reportedly around 500 euros, drawing comparisons to the average Premier League match ticket cost of £74. He concludes that while the Ryder Cup pricing seems high, the stands are likely to fill regardless.